Theory
Best value means the option that gives more for each pound, or costs less for the same amount.
A safe method is to find the cost for one item, one gram, one litre or one unit.
Make sure the units match before comparing. For example, convert kg to g if the other option is in grams.
Sometimes scaling both offers to the same quantity is quicker than finding one unit.
In Edexcel questions, write a short comparison sentence at the end, not just two calculations.